Job Title: Brand Sales Manager
Contract Type: Permanent
Location: Dar Es Salaam, Tanzania.
Industry: Construction, Manufacturing, Real Estate
Salary: Negotiable
Contract Type: Permanent
Location: Dar Es Salaam, Tanzania.
Industry: Construction, Manufacturing, Real Estate
Salary: Negotiable
Start Date: March 2021
REF: T/BSM/2/RS_MA2103
Contact Name: Esther Maruma
Contact Email: hr@maruma.co.tz
REF: T/BSM/2/RS_MA2103
Contact Name: Esther Maruma
Contact Email: hr@maruma.co.tz
Job brief
We are looking for an experienced Brand Sales Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate in Tanzania.
We are looking for an experienced Brand Sales Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate in Tanzania.
Responsibilities
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into ajira plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications , comparative price study and sales estimates
- Measure and report performance of all marketing campaigns,
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand’s direction, choices and tactics
- Proven working experience as Brand Manager or Associate Brand Manager
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with latest trends and marketing best practices
- Knowledge of Tanzanian market for related industry
- Degree in marketing or a related field / Degree in Mechanical engineering will be preferred
Closure Date: 30th March, 2021 (Time: 12:00hrs; East Africa Time)